Tuesday, May 17, 2011

Publicity and Promotion


· 1:38

· This is the promotional trailer for Harry Potter and the Deathly Hallow Part 2. This video help build up hype for the movie and is an advertisement move to encourage viewers to go watch the movie after seeing the trailer. Posting it on youtube is a very smart move because no advertisement fee is charged.

· Chapter 6 Movies pg 171 "Publicity and Promotion"

· In what way does this encourage viewers to go watch the movie?

· It shows the best scene from the movies with stunning FX effects. It tries to bait the audience in hoping they would like to watch the movie after seeing a taste of what is to come.

1 comment:

  1. Good example. Sometimes I see a trailer and feel like I don't need to see the movie because I've already seen the best parts.

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